Become a 'Rainmaker' in your business!

You may know what business to start, how to gather the resources; but if you do not know how to sell, then you might as well close the doors!

As much as you may dread of prospect of selling, your business needs customers, without which you are doomed. Regardless of whether you are a one person business or a big venture project, your goal needs to be to become a ‘rainmaker’ and attract new customers. Here are five useful steps to that can help you become a ‘rainmaker’:

1.       Find the WHY. Any business can sell a product/service and its benefits. To create a truly lasting relationship with your customers ask yourself why your business does what it does. Once you know communicate it. Apple sells ‘Think Differently’ – they just happen to make great computers and phones.

2.       Be well prepared and confident before you meet with a new customer or make a first sales call.

3.       Determine the competition. Know other ways your customer can get same kind of product or service that you offer. Find out as much as you can, including the price and benefits they are offering.

4.       State your benefits by listing down all the reasons why the customer should do business with you or buy your product such as reliability/durability of the product.

5.       Quantify the benefit. Determine what the benefit actually translates to for that individual or business.

Saving Tips For Xmas!

Christmas falls on December 25 every year and we all know it's coming but some of us forget to tell our wallets! This time of year is a favourite among young and old, and the lights, decorations and the joy of being around those you love makes it all the more special.

But how about some tips to help make your season even merrier by saving some money? Here are a few ideas to make your holidays a little easier (and cheaper) to get through and allow you more relaxation time with family and friends.

Plan, Plan, Plan

Write out your plan listing everything you will need to buy and do this Christmas. Plan your food shopping list in advance, and check where you can get the cheapest ingredients and groceries. If you are doing the cooking, work out a menu plan, including everything you will eat and what groceries you need to buy.

Make Your List

Making a list assists you in determining a budget and can help you stick to it. Write down the names of those you will be buying presents for and what you plan on buying them. It’s not necessary to spend a small fortune on presents, choose to embrace a season of simplicity and go for handmade gifts and fun ideas that make Christmas more enjoyable anyway. Check out etsy.com for some great handmade gifts!

Prepare your budget now

Work out how much Christmas will cost you and start putting aside the money for it each week. When you see something on special, buy it from your allocated Christmas money and do not go over budget. Don't rely on credit cards; you don’t want to be still paying for Christmas into the New Year!

Stock up each week

If you have your Christmas plan and know what groceries you will need, stock up a little each week. It will reduce the stress and expense the closer it gets to Christmas as you will have absorbed the cost each week instead of doing one big Christmas shop. Save the perishables for last!

Look for the sales

There are sales going all the time for various things. Keep an eye out in your letterbox and newspapers for specials at your favourite stores. This way you will know when something on your Christmas list is a bargain and you can buy it at a reduced price. A little bit of saving here and there will add up and make your 2011 Christmas just that little bit easier on your pocket. HO HO HO !

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Cloud Computing: How it can help your business!

Cloud Computing – Practical Solutions

The new era in computing is here. A new way to minimise costs, maximise efficiency and best of all run an effective business. These may sound like dramatic claims, but ‘cloud’ computing is rapidly changing the way business is done. This is not just some fad for corporations with a huge budget either – it’s a cost effective solution that is coming to a small business near you!

What is Cloud Computing?

Essentially ‘cloud’ computing is utilising any subscription-based or pay-per-use service that, in real time over the Internet, completes essential or business related tasks for you. It’s outsourcing for the web generation. You don’t need to store your data locally or pay for expensive software licenses, with information instead being stored on secure servers in the ‘cloud’ that are accessible 24/7 wherever you are in the world. All you need is a computer or smart phone with an internet connection – it’s that simple. Data is always up to date so you can make important business decisions on the go.

Costs

The costs for cloud computing services vary, but in essence are much cheaper than traditional software services. Accounting software provider Xero (EFS Business Partner) starts at only $29 per month and allows much greater flexibility than locally stored software. The costs and dangers of storing information locally also mean that cloud computing is a logical choice for many businesses. Some cloud services are even free when supported by advertising!

Uses

The ‘cloud’ in action:

1)    Businesses can cut a big chunk out of their expenses by choosing to shift employees onto online call and communication services where businesses only required to pay minimal costs – from reduced rates for calls to even just the cost of broadband services or similar. Using technologies such as VoiP, people can talk face to face over the internet, making use of video and audio technology. This assists businesses to not only communicate easily and cheaply, but also makes it possible for people to have meetings with clients remotely which in turn drastically cuts down your businesses traveling costs as well as minimising the downtime of frequently travelling employees.

2)    Certain online tools can help you structure your day and keep track of what you are doing. ‘Toodledo’ is an online service allows you to organise and sort your tasks on a tiered model, enabling you to categorise things by priority. It is also fully optimised for mobile devices, helping you keep organised on the move. Google’s to-do list service also provides links directly to your Gmail account, providing easy access for any company that already uses Google’s services like YouTube, Adwords or even Analytics. The system is maintained on cloud servers, ensuring that it works quickly while data is stored in a safe environment.

 

Cloud computing offers businesses the opportunity to leverage services that used to cost a fortune and needed to be run in house. This means more time to focus on the things that matter – growing and developing your business.

For more information on using Xero Accounting Software to simplify your business and keep up to date with your finances please contact michael@elitefinance.com.au. or visit www.xero.com.

Getting Credit Card Debt Under Control

First things first. To get your credit card debt under control you require a realistic assessment of your income and expenses. There are no if's, but's or maybe's about it. If you are consistently spending more then you earn it is time to rectify the situation.

Budget
To get your credit card spending under control you need to build a debt control strategy that will lead you to becoming debt free or at least reduce your burden. You need to know how much your total debt is and how long it will take you to repay that debt at your current payment rate. By developing a budget that enables you to track your income and expenses, you can then begin to cut unnecessary expenses and use more of your income to pay off your debts. Simple steps such as allocating a set amount per week to pay off your debt will allow you to get it under control faster. It is important to be realistic with your goals and aim to get your debt under control as soon as possible.

Consolidate
If you are paying off multiple cards at varying interest rates you are more then likely paying more interest then necessary. In this case it would be important to consider a debt consolidation loan. By consolidating your debts you simplify your finances and place all of your debt together into the one account with a fixed interest rate. The proceeds from the loan are used to pay back your other creditors and then you make monthly payments back to the loan consolidator. Usually these loans have much more competitive rates then the purcahse interest rate charged by credit card providers. If you have multiple unsecured debts, you are probably paying far too much in interest. If you are overwhelmed by unsecured debt (such as credit card debt or other unsecured loans), consolidating these unsecured financial obligations has many benefits, including saving you thousands of dollars in the long-term, reducing your total monthly payments, helping you become debt free faster, and improving your credit rating.

One of the most important aspects of debt management is understanding how you got into debt in the first place. If your debts were a result of spending beyond your means, you must modify your budget to avoid this situation in the future. Controlling debt requires self discipline, restraint, and planning. You must address the reasons that landed you in the situation in the first place. No plan for getting out of debt will ever succeed if you continue along the same path. So take action now!

If credit card debt struggles are keeping you up at night it is important that you get them under control now! Speak to your bank or credit provider about how you can get your debt control back on track.

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